# Sampling bias ## Definition(s) ### Context: [[Nexus - Google Analytics Certificate Course|Google Analytics Certificate]] #### Sub-context: [[Data bias]] >[! Definition] >Overrepresenting or underrepresenting certain members of a population as a result of working with a [[Sample|sample]] that is not representative of the [[Population|population]] as a whole. ## Examples >[! warning] Overcome sampling bias with Random sampling techniques. See resources for examples. ## Related [[Data bias]] [[Sample]] [[Population]] [[Unbiased sampling]] ## Resources [Examples of Sampling Bias from Penn State course](https://online.stat.psu.edu/stat200/lesson/1/1.2/1.2.1) ## Flashcards The below code are generated for use with [Spaced Repetition plugin](https://github.com/st3v3nmw/obsidian-spaced-repetition/) [docs](https://www.stephenmwangi.com/obsidian-spaced-repetition/) Overrepresenting or underrepresenting certain members of a population as a result of working with a [[Sample|sample]] that is not representative of the [[Population|population]] as a whole. @@@ [[Sampling bias]]