# context
## Definition(s)
### [[Nexus - Google Analytics Certificate Course|Google Analytics Certificate]]
>[! Definition]
>The condition in which something exists or happens.
>
>This is one of the 5 dimensions of the [[Analytical Skillset]] defined in the Google analytics course.
## Examples
Defining the data by adding context ask the 5-W's and How?
- **Who**: who funded the data collection? who created the data?
- **What**: The things in the world this data could have an impact on.
- **Where** : The origin of the data
- **When**: The time when the data was created or collected
- **Why**: The motivation behind the collection of the data.
- **How**: The method used to create or collect it.
## Related
[[Analytical Skillset]]
## Resources
## Flashcards
The condition in which something exists or happens @@@ [[context]]
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The five questions to ask to contextualize data @@@ Who, What, When, Where, Why, and How
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{{Who: :[[context]]}}: who funded the data collection? who created the data?
{{What: :[[context]]}}: The things in the world this data could have an impact on.
{{Where:: [[context]]}} : The origin of the data
{{When: :[[context]]}}: The time when the data was created or collected
{{Why: : [[context]]}}: The motivation behind the collection of the data.
{{How : :}} : The method used to create or collect it.
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