# context ## Definition(s) ### [[Nexus - Google Analytics Certificate Course|Google Analytics Certificate]] >[! Definition] >The condition in which something exists or happens. > >This is one of the 5 dimensions of the [[Analytical Skillset]] defined in the Google analytics course. ## Examples Defining the data by adding context ask the 5-W's and How? - **Who**: who funded the data collection? who created the data? - **What**: The things in the world this data could have an impact on. - **Where** : The origin of the data - **When**: The time when the data was created or collected - **Why**: The motivation behind the collection of the data. - **How**: The method used to create or collect it. ## Related [[Analytical Skillset]] ## Resources ## Flashcards The condition in which something exists or happens @@@ [[context]] <!--SR:!2024-11-11,4,270!2024-11-08,1,230--> The five questions to ask to contextualize data @@@ Who, What, When, Where, Why, and How <!--SR:!2024-11-11,4,270!2024-11-10,3,250--> {{Who: :[[context]]}}: who funded the data collection? who created the data? {{What: :[[context]]}}: The things in the world this data could have an impact on. {{Where:: [[context]]}} : The origin of the data {{When: :[[context]]}}: The time when the data was created or collected {{Why: : [[context]]}}: The motivation behind the collection of the data. {{How : :}} : The method used to create or collect it. <!--SR:!2024-11-24,12,270!2024-11-26,14,290!2024-11-11,4,270!2024-11-11,4,270!2024-11-13,1,210!2024-11-14,2,250-->