# data analysis process - Ask
## Definition(s)
### [[Nexus - Google Analytics Certificate Course|Google Analytics Certificate]]
>[! Definition]
>Understand the problem to be solved or the question to be answered. To do so, an analyst must ask __effective questions__ of the stakeholders.
>
>Actions:
>- [ ] Takes the time to fully understand [[stakeholder]] expectations by asking effective questions
> - [ ] Qualifies stakeholder's expectations:
> - [ ] Who they are
> - [ ] What they want
> - [ ] When they want it
> - [ ] Why they want it
> - [ ] How best to communicate with them
>- [ ] Defines the problem to be solved.
> - [ ] Look at current state and identify ways it is different from ideal state.
> - [ ] [[Gap analysis]] or [[root cause|5-why's]] can help uncover obstacles to ideal state.
>- [ ] Decides which questions to answer in order to solve the problem
## Examples
- What is the OKR we attempting to improve or understand?
- Any underlying data that is available on the problem?
- What might be the difference between current performance vs historical performance.
## Related
[[data analysis process]]
## Resources
## Flashcards
Understand the problem to be solved or the question to be answered. To do so, an analyst must ask __effective questions__ of the stakeholders @@@ [[data analysis process - Ask]]
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